An online destination featuring vintage action figures, toys, and 1980s pop culture inspired art.

The 1984 Mattel Toys Dealer Catalog!

The Mattel Toys Dealer Catalog from 1984! Loaded with Hot Wheels vehicles and play sets, Marvel’s first 3 and 3/4ths line – Secret Wars, and 14 pages of He-Man, Masters of the Universe. “Strength and Excellence” was the slogan for Mattel in 1984 and they pushed some great toy lines that year. Check out that [...]

Mattel Dealer Catalog 1983

The Mattel Toys Dealer Catalog from 1983 featured a slew of Barbie dolls, accessories and playsets. Mattel “Delivers” with Garfield, Smurfs, and Hot Wheels. One thing is for sure Mattel unleashed the power of grayskull this year with some amazing Masters of the Universe figures and playsets.